Web metrics drives an effective web content strategy
There are many sophisticated web metrics packages that can track every click on your site.
But what does it all mean? Marketers are drowning in data.
Those who want to do more than count clicks are turning to service providers who combine analytics with other metrics to answer “how” and “why” sites are working the way they do.
It's all about what's going on in the mind of your user - what a concept!
Webmetrics and Keynote are offering new ways to get insights into visitor behavior and help you make more sense of your Internet Marketing Strategyl
Click Tracks has been been capable of this kind of analytics for years. I guess that's why they win the best analytics tool each year on Click Z.
