81413 Resource 81698 49412 49412 1105754119679 1105754119679 Controlled RSS is being called the hottest content strategy for 2005.

So what is an RSS feed, and why should you have one?

<div style="BORDER-RIGHT: #cccccc 0.75pt solid; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: #999999 0.75pt solid; PADDING-TOP: 0in; BORDER-BOTTOM: medium none"><p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">RSS means Really Simple Syndication<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">It's a way to easily syndicate your content. This means that you reach more people through avenues you would not otherwise have access to.  <p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">Some business owners feel that this may water down the traffic they get to their website.<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">In fact it's just the opposite. With a good content strategy in place your RSS feeds will increase the number of poeple who read your content and  brings them to your website.<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">If you write useful articles and syndicate them so that many other websites pick up these feeds and use your content, you are reaching audiences  you would not otherwise have access to.<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">And people are slowly catching on to RSS feeds. Already there are millions of Net users with a newsreader installed on their computer. The number grows every day.<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">With a newsreader you can get the content you are interested in delivered to your desktop each day - with no effort on your part.  It bypasses email filters and spam.<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 0in; PADDING-BOTTOM: 0in; BORDER-LEFT: medium none; PADDING-TOP: 0in; BORDER-BOTTOM: medium none; mso-border-left-alt: solid #999999 .75pt; mso-border-right-alt: solid #CCCCCC .75pt; mso-padding-alt: 0in 0in 0in 0in">Of course you have to have good content to syndicate.  It is a content strategy! </div><span style="FONT-SIZE: 9.5pt; COLOR: #333333; FONT-FAMILY: "Trebuchet MS"; mso-fareast-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA">Without the keyword research and content generation, RSS is worthless 10 application/xml false content RSS RSS feed strategy web content website content Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1; .NET CLR 1.1.4322) 68.164.149.231 68.164.149.231 sharling false true false false true 177676 false false true false false false true 81698 blog blogsite/Falkow/web