95503 Resource 81698 49412 49412 1121798729599 1121956905934 Controlled Quality Content Is the Future of RSS

Corporate communication will drive RSS adoption

<p><a title="Futre of RSS not blogs but corporate communication tool" href="http://www.feedforall.com/future-rss-not-blogs.htm">Sharon Housely at FeedForAll</a> predicts that the biggest opportunities for RSS are not in the blogosphere but as a corporate communication channel.</p><p>This is exactly the place RSS feeds should be getting traction.&nbsp; </p><blockquote dir="ltr" style="MARGIN-RIGHT: 0px"><p>Businesses that were initially reluctantly evaluating RSS are beginning to realize the power and benefit of the RSS information avenue. </p><p>The inherent capacity for consumers to select the content they wish to receive will be the driving mechanism for keeping advertisements to a minimum and content quality consistent. </p></blockquote><p dir="ltr">Bill French of <a href="http://www.myst-technology.com">Myst Technology Partners</a> said that it's not&nbsp;complicated to create a feed. The trick is to&nbsp;create that one feed your audience can't live without.&nbsp; </p><p dir="ltr">That depends on your content strategy.</p><p dir="ltr" /><p dir="ltr" /><p dir="ltr" /><p dir="ltr" /><p dir="ltr"><br /></p> 9 application/xml false content strategy RSS RSS marketing RSS is a technology that has the potential of overcoming many of the internet marketing challenges we are facing today and becoming a strong, if not preferred, content delivery vehicle. http://www.e-consultancy.com/newsfeatures/newsletter/2117/interview-with-rok-hrastnik-about-the-joys-of-rss.html#21506 Mozilla/4.0 (compatible; MSIE 6.0; Windows NT 5.1; SV1; Alexa Toolbar) 71.128.115.175 71.128.115.175 sally false true false false true 177676 false false true false false false true 81698 blog blogsite/Falkow/web